JINS 福岡春日店

福岡県春日市のシンボル・白水池を中心に整備された総合公園「白水大池公園」近くにあり、ご家族で訪れやすい立地に位置する、アイウエアブランドJINSのロードサイド店舗の計画である。

本計画ではロードサイド店舗の特性を生かし、インショップ形態にはなかった購買体験を提供できないかと考えた。

メガネは一日中身につけるアイテムである。店舗内で商品を選ぶ際に、屋内だけでなく屋外での使用も想像することのできる空間が理想的だ。植栽の豊かなロードサイド店舗ならではの屋外の風景を取り込み、床素材や壁面の色に屋外との連続性を持たせることで、屋外空間と屋内空間をシームレスに接続した。

また、ロードサイドにおける建築として、車に乗りながらでもパッと目に留まり、印象に残る「看板的」な役割と、ふと立ち寄りたくなるような、居心地の良い「風景づくり」の同居を目指した。

JINSの赤いロゴが際立つ、力強く腰を据えるキュービックな佇まい。緑豊かな屋外と繋がる開放的な店内。

これら二つを両立させる為に、看板の役割を担う「壁面」と、開放性を与える「窓」と、居心地の良さを与える「植栽」をバランスよく配置した。

JINS Kasuga

In this project, we aim to provide a purchasing experience that was unavailable in the shop-in-shop format by taking advantage of the characteristics of roadside stores.

Since glasses are an item that you can wear all day long. Therefore, it is ideal to have a retail space where you can recall everyday life outdoors even inside the store. Unlike shop-in-shop retail store, roadside stores could have proper outdoor environment such as planting. Atmosphere of the outdoor space and the indoor space can be connected seamlessly by taking the outdoor scenery to inside of the store. Interior materials and colours which have common element with the one in outdoor could also connect between them.

Glasses is a part of the body. It is always with you no matter you are in a park or out in town, or you are in your pyjama at home. Glasses you choose may change depending on scene of your life you imagine.

It is a retail store where you can enjoy shopping while you are thinking about everyday life in various situation.

In addition, as a roadside architecture, It is aimed to be both a role as an impactful signboard that can be recognised while driving a car, and a cozy place you want to stop by.

A powerful black cubic shape which JINS red logo can stand out, and open interior space that connects to the lush green outdoors. In order to achieve both of these, the walls that play the role of signboards, the windows that give openness, and the plants that give comfort are arranged in a well-balanced manner.

Architecture・Interior Design : 2id Architects / Tsukasa Okada, Ryutaro Arai
Address : Munakata, Fukuoka
Date : Oct. 2021
Photo : Daisuke Shima / adhoc